Virtual Press Office: Tradeshow press release distribution, press kits, event marketing Virtual Press Office (VPO) is the global leader in online event press office management and trade show news distribution and hosting solutions. How to Pick the Perfect Time for Your Next Trade Show Product Launch Originally posted on PR Newswire’s Beyond PR blog: There are many advantages to... Wed, 08 Mar 2017 11:03:00 -0500 How To Use Social Media At An Event You have a solid social media marketing plan for the year, including before and after your brand’s big events, but what about during? Here are three key tactics for taking advantage of social media during a trade show. Tue, 27 Sep 2016 14:00:00 -0400 How to Know Your Product Launch Is 'Trade Show Ready' Launching a product at a trade show can help you earn attention and customers for your new product. However, it does come with risks. Avoid the tension by asking these four questions before unveiling a product at your next trade show. Wed, 21 Sep 2016 14:41:00 -0400 4 Ways to Cast a Lasting Spell with Your Digital Press Kit Utilizing an electronic press kit and news release distribution after an event is a great way to extend the life of your brand’s trade show story. Follow these tips and you’ll experience the magic of a trade show long after it’s over. Tue, 05 Jul 2016 14:56:00 -0400 How to Promote Your Online Press Kit with Multichannel Marketing When it comes to amplifying your trade show presence, an online press kit is one of the best ways to house your content riches, and a multichannel marketing strategy will provide your audience with plenty of paths to this jackpot. Wed, 27 Apr 2016 15:02:00 -0400